Integrated Communications in the Postmodern Era

Main
Business & Economics
Integrated Communications in the...

Integrated Communications in the Postmodern Era

Philip J. Kitchen, Ebru Uzunoğlu (eds.)

0 / 0

Bu kitabı ne kadar beğendiniz?

İndirilen dosyanın kalitesi nedir?

Kalitesini değerlendirmek için kitabı indirin

İndirilen dosyaların kalitesi nedir?

Kategoriler:

Business & Economics

Yıl:

2015

Yayımcı:

Palgrave Macmillan UK

Dil:

english

Sayfalar:

286

ISBN 10:

1349482048

ISBN 13:

9781349482047

Dosya:

PDF, 1.05 MB

IPFS:

,

english, 2015

Online Oku

'e dönüştürme devam ediyor

dosyasına dönüştürme başarısız oldu

İlginizi çekebilir

Elizabeth Parsons, Pauline Maclaran — Contemporary Issues in Marketing and Consumer Behaviour

Kenneth E. Clow & Donald E. Baack [Clow, Kenneth E. & Baack, Donald E.] — MyMarketingLab -- for Integrated Advertising, Promotion, and Marketing Communications, 8/e

Unknown — A01_FILL7590_01_SE_FM.indd

Kenneth E. Clow, Donald E. Baack — Integrated Advertising, Promotion, and Marketing Communications

Paul Baines, Chris Fill, Sara Rosengren, Paolo Antonetti — Fundamentals of Marketing

Allan J. Kimmel — Marketing Communication: New Approaches, Technologies, and Styles

Philip J. Kitchen — The Dominant Influence of Marketing in the 21st Century: The Marketing Leviathan

Joeri Van Den Bergh — Marketing Communications, 3rd Edition

Patrick De Pelsmacker, Maggie Geuens, Joeri Van Den Bergh — Marketing Communications: A European Perspective

Philip J. Kitchen, Patrick de Pelsmacker — Integrated Marketing Communications

Philip J. Kitchen, Patrick de Pelsmacker, Lynne Eagle, Don E. Schultz — A Reader in Marketing Communications

Pantea Foroudi; Maria Palazzo — Contemporary Issues in Branding

Nicholas Ind — Beyond Branding

Elizabeth Parsons, Pauline Maclaran — Contemporary Issues in Marketing and Consumer Behaviour

Michael R. Solomon — Conquering Consumerspace: Marketing Strategies for a Branded World

Don E. Schultz, Stanley I. Tannenbaum, Robert F. Lauterborn — Integrated marketing communications

Philip J. Kitchen, Ebru Uzunoglu — Integrated Communications in the Postmodern Era

Pantea Foroudi, Maria Palazzo — Contemporary Issues in Branding

Patrick De Pelsmacker — Marketing Communications: A European Perspective

Kenneth Clow, Donald Baack — Integrated Advertising, Promotion, and Marketing Communications, Global Edition

John Dalton, Susan Croft — Managing Corporate Reputation: The New Currency

John Egan — Marketing Communications

Jeanne M. Persuit; Amanda G. McKendree; Christina L. McDowell Marinchak; Daniel Assmus; Jill K. Burk; Vernon E. Cronen; Kelli Lynn Fellows; Kees van het Hof; Jeremy Langett; Paul A. Lucas — Integrated Marketing Communication : Creating Spaces for Engagement

Information Resources Management Association — Advertising and Branding: Concepts, Methodologies, Tools, and Applications

John Fahy, David Jobber — Foundations of Marketing, Seventh Edition

Avinash Kapoor — Branding and Sustainable Competitive Advantage: Building Virtual Presence

George E. Belch, Michael A. Belch, Gayle Kerr, Irene Powell, David Waller — Advertising: An Integrated Marketing Communication Perspective 4e (Pack - includes Connect)

Mark Anthony Camilleri — Strategic Corporate Communication in the Digital Age

Ahmet Şekerkaya (editor) — Contemporary issues in strategic marketing

Anahtar ifadeler